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#microtargeting

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This is what we're up against. Fact-free CERTAINTY from #MAGA muppets:

x.com/MAGACult2/status/1896539

Their echo chamber is fueled by right wing news outlets, but the real division was sown a while ago by #algorighmic #socialmedia and #microtargeting

#bigtech didn't use 'divide and conquer', they used 'atomise and conquer' 😒

And meanwhile the masses are cooperating in their own surveillance by feeding #surveillancecapitalism

Any suggestions for how to bring people back to the 'shared centre'?

X (formerly Twitter)MAGA Cult Slayer🦅🇺🇸 (@MAGACult2) on XThis is what an echo chamber sounds like. NONE of this info (from the father) is true. Do you hear the tone? He’s positive he’s right. That only comes from high message frequency indoctrination..
Replied in thread

@EUCommission this is great. But is the 'options to opt out of seeing recommendations based on profiling' really enforced?

If so that would really sort the problem out! #microtargeting via #algorithms is how reality gets distorted, and differently for each person.

Really you should ban surveillance (behavioural) advertising - that is a root cause one level deeper. The #RTB system 'bidsteam' data is the fuel for the cancer of the last 25 years: #surveillancecapitalism from #bigtech

→ This Is Exactly How an Elon Musk-Funded PAC Is Microtargeting Muslims and Jews With Opposing Messages
404media.co/this-is-exactly-ho

“An Elon Musk-funded group called Future Coalition PAC is targeting Muslim voters in Michigan and Jewish voters in Pennsylvania with diametrically opposed #political #advertisements about Kamala #Harris.”

“Meanwhile, a related PAC also funded by #Musk is microtargeting likely #Black voters on #Snapchat […]”

404 Media · This Is Exactly How an Elon Musk-Funded PAC Is Microtargeting Muslims and Jews With Opposing MessagesThe Future Coalition PAC is targeting according to ZIP code in highly specific ways.

#Wahlwarnung zur #Europawahl - So hat die #AfD im EU-Parlament seit 2019 abgestimmt:
🤷Verlängerung der freiwilligen #Chatkontrolle
🤷#AIAct: Ermöglichung flächendeckender biometrischer Massenüberwachung in der Öffentlichkeit per Echtzeit-Gesichtserkennung
🤷Das EU-Ausland soll künftig direkt auf deine Bestandsdaten, Standortdaten, Verbindungsdaten und Inhaltsdaten zugreifen dürfen (#eEvidence Verordnung)
❌Ob EU-Abgeordnete die #Kostenpauschale von 4.700€ monatlich für dienstliche Zwecke verwenden, soll kontrolliert werden
❌Durchleuchtung der Internetnutzung für politische Werbebotschaften verbieten (#Microtargeting)
✅3,5%-#Sperrklausel für Europawahlen einführen
✅Zensur: Internetplattformen sollen #Uploadfilter einsetzen dürfen

Vertraue keinen Versprechungen, informiere dich über das tatsächliche Abstimmungsverhalten!
piratomat.de
digitalomat24.de

Pirat-o-matPirat-o-matDer Pirat-o-mat stellt dir Fragen, über die das EU-Parlament wirklich entschieden hat. Du erfährst, ob die Europaabgeordneten der Piratenpartei und der anderen Parteien genauso oder anders abgestimmt…

The letter the #Tories didn’t want us to publish – here it is - goodlawproject.org/update/the- "Rather than dealing with the big strategic political issues of our time, they tap into our insecurities, using micro-targeted digital ads to campaign on fear rather than hope." #microtargeting #uk

Good Law ProjectThe letter the Tories didn’t want us to publish – here it is - Good Law Project

Manche Vorträge des #37c3 sind einfach so genial, so wichtig, daß ich mir sie schon zum zweitenmal anschaue. Einer davon war "Die Akte #Xandr" Gruselig.

Wäre #Xandr nicht ein echt heißer Kandidat für den #BigBrotherAward 2024? Seht selbst:

y.lab.nrw/37c3-xandr

\___
#Adtech #TargetedAdvertisement #Microtargeting #datenschutz #DSGVO #adblocker #uberwachungskapitalismus

+++

@netzpolitik_feed @digitalcourage @sebmeineck @roofjoke

🚨Out in PNAS!🚨
pnas.org/eprint/AWU8WZ9GVGPPGP

#Political #microtargeting has become a topic of great concern (eg Cambridge Analytica) But does it actually WORK? To find out, we ran a large-scale experiment to quantify the persuasive advantage of political microtargeting for US issue advocacy campaigns

The answer is complicated...

We find a sizable benefit of #targeting (~70% more persuasive than showing everyone the best overall message) - but little additional benefit from *micro*targeting on numerous different characteristics simultaneously

Our study used a 2-step process. First, we trained machine learning models on experimental data to learn which messages are most persuasive/for whom.

Then, we recruited 5k new people randomized them into [Control; Random message; Best overall message; or Microtargeted message, chosen by training targeting model on 1, 2, or 4 different participant characteristics] & compared persuasion across conditions.

Give the paper a read to see details!

#DataProtection #Privacy #Microtargeting #Adtech: "Nearly three years ago we launched Blacklight, an online tool that allows users to enter any website and find out what tracking technologies are present and who gets the visitor data they collect.

This month, Blacklight hit a significant milestone: The tool has successfully conducted more than 10 million scans. Seven million of those scans were completed in just this past year.

Blacklight was created with one guiding premise: that it would be more powerful to show people, in real time, how they were being tracked online than to merely tell them such tracking was happening."

themarkup.org/blacklight/2023/

themarkup.org10 Million Blacklight Scans Later, Here’s What You Found – The MarkupOur tool has been used to protect the privacy of medical patients, children, and numerous readers